Marczewski (2015): The Intrinsic Motivation RAMP

Marczewski (2015): The Intrinsic Motivation RAMP

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Description

This framework comprises four drivers of intrinsic motivation – Relatedness, Autonomy, Mastery, and Purpose – that can serve as a basis for gamified systems. The four drives are associated with the four Gamification User Types of Socialisers, Free Spirits, Achievers, and Philanthropists, respectively.

Key source(s) for the framework