Drawing on Self-Determination Theory and Reiss’s model of 16 basic human desires (order, power, independence, curiosity, acceptance, saving, idealism, honor, social contact, family, status, vengeance, romance, eating, physical activity, and tranquility), a role-motivation-interaction framework is proposed for use in developing gamified systems to address problem situations in business.
In particular, the framework facilitates the design of gamified systems that satisfy employees’ desire for acceptance, idealism, and power.
Key source(s) for the framework
- Gears, Deborah, and Karen Braun. “Gamification in Business: Designing Motivating Solutions to Problem Situations.” In Proceedings of the CHI 2013 Gamification Workshop, pp. 27-31. 2013.